Ankita from Searchbox describes herself as a results driven individual who enjoys what she does and love helping businesses flourish online. She believes her superpower is empathy. Read on to learn more about Ankita
What is your business elevator pitch?
I help businesses create online systems and automations so that they can rest easy and do what they love doing. We are a good fit if you want to run paid traffic to your business offers and create supporting sales funnels and automated followups that will sell for you online, so that you don’t have to.
What is your WHY for being in business?
I see digital marketing as the fundamental future of growing and sustaining a thriving business, and my purpose is to help you to generate the biggest bang for your digital marketing investment. Each day I breathe, eat and sleep thinking of exciting new strategies that can set businesses apart from the competition. The digital marketing frontier is fast-paced and transformational, and it is my job to help you in having your business always positioned to grow and thrive. I am always learning and am driven to provide you an amazing service so that you can focus on what you love – managing your business.
Share a unique business challenge you have experienced, and how you overcame this?
I have encountered many challenges during business, mind set and also growth based challenges. The digital world changes so rapidly, sometimes it can be hard to keep up. A few years ago I noticed that I businesses were running tones of paid ads spending 10s or 1000s in media spend, but small medium enterprises had weak or no follow up systems for the people who never enquired the first time they visited their site or landing page. I stopped in my tracks with this realisation, as there was a lot of money being left on the table for the businesses. So I started offering the service to deep dive into their business and create the processes with them, essentially I pivoted to a more consultancy style as well as done for you. Also there was an insane amount of up-skilling in this time which was tough but very worth it.
What’s got you “edge of your seat” excited in your biz right now?
Edge of the seat excited? – working with businesses one on one as a done with you service. I am working on this arm of the business as I have never had the time to do coaching/training before. I feel it’s going to take a lot of personal development and up-skilling as well.
What is your favourite biz resource at the moment?
My favourite resource right now is Manager Tools its teaching me a lot about coaching and alignment.